Kantar Futures Blog

Tag: recession

brands, consumers, economics

The changing consumer mood

Andrew Curry writes: We’ve just launched our latest Consumer Outlook survey, of the UK and Ireland – the seventh since the financial crisis struck in 2008. There are a couple… Read More »

consumers, economic downturn, innovation

Looking back on Looking Up

Walker Smith writes: For the past three years, since the economic crisis ballooned, I’ve been writing a regular column called Looking Up, on the ways for businesses to manage through… Read More »

Cautious consumers, building buffers

consumers, economics, research

Cautious consumers, building buffers

Andrew Curry writes: We’ve just published our latest report on the post-recession consumer,  and the headlines are that although people are still concerned about the state of the economy, and… Read More »

The new era of consequences

consumers, economic downturn, insight, research

The new era of consequences

Andrew Curry writes: The shape of the post-recession consumer landscape is becoming clearer. Our latest wave of Henley Planning for Consumer Change [PCC] research, launched to clients at recent breakfast… Read More »

Avocados, ethics and supermarket histories

brands, economic downturn, food, marketing

Avocados, ethics and supermarket histories

Alex Steer writes: The avocado pear’s name is the product of selective memory. Our word for the South American vegetable comes originally from the Nahuatl word ahuacatl, which means ‘testicle’.… Read More »

Old and unimproved

advertising, brands, economic downturn, food, marketing

Old and unimproved

Andy Stubbings writes: Pessimism is an often underrated emotion. In this dismal economic climate, brands like Schweppes (with their series of woodcut style print ads that send up British political… Read More »

Talking about Millennials and progress

consumers, digital, economic downturn, innovation, millennials

Talking about Millennials and progress

Yannis Kavounis, the head of our Millenials Knowledge Venturing team, talks to Tom Ding Tom: Yannis, I have been meaning to ask you about Millenials and the recession… Yannis: Recession,… Read More »

Consumer responses to recession

consumers, economic downturn

Consumer responses to recession

Andrew Curry writes: We recently launched our second report on changing consumer attitudes to recession – The Reconstructed Consumer. Henry Tucker and Chris Grantham presented to clients new UK data,… Read More »