Kantar Futures Blog

A strategic insight and innovation consultancy

culture, holiday collection, performance

2014 Holiday Collection #4

David Walter on Beckett Beckett’s Happy Days destroyed me when I saw it in London. Winnie is being buried alive in a drift of sand. She’s a terminally optimistic woman,… Read More »

history, holiday collection

2014 Holiday Collection #3

Walker Smith on kayaking On a late July day, just as the tide was turning on the Isle of Palms, SC, Joy and I kayaked to the end of Morgan… Read More »

culture, holiday collection

2014 Holiday Collection #2

Wanda Eifenbaum on Wild Tales The must-see film of the year in Argentina was Wild Tales. It’s been a long time since an Argentinian film had such success: it broke… Read More »

books, consumers, culture, holiday collection

2014 Holiday Collection #1

To mark the end of the year – as is now traditional on the blog – we asked people across The Futures Company, and former colleagues, to share something they’d… Read More »

ageing, Asia

Ageing in Asia: Debunking Myth #6

During the course of 2014, our Singapore team has taken a deep dive into the subject of “ageing in Asia”, identifying a series of myths about the continent’s older citizens,… Read More »

ageing, Asia, travel

Ageing in Asia: Debunking Myth #5

Myth #5: “The older you get, the smaller the world you live in”  Louise Tan writes: Once upon a time in Asia, large family homes housed three generations, or even more.… Read More »

business, management, sustainability

The 21st Century Business

Andrew Curry writes: Businesses need to change in response to the changing business environment, or they will struggle. That’s the short version of our recently published Future Perspective report, The… Read More »

digital, innovation, technology

Wondering about the iWatch

Andrew Curry writes: In the unlikely event that you missed it, Apple made a couple of announcements at its annual convention last week. Although the Apple Pay project is likely to… Read More »

digital, sport, technology

The world of esports

This is a guest post by Peter Curry. London’s Wembley Arena is best-known as one of the city’s biggest venues for sports and entertainment – it hosted events during the… Read More »