Kantar Futures Blog

Category: global

future, global, sport

The future of golf

Andrew Curry writes: As The Open Championship hits its stride in Lytham St Annes, I thought I should mention that we’ve just written for HSBC a report on the future… Read More »

consumers, global, research

The volatile world

Henry Tucker writes: The Futures Company has recently released the latest edition of Global MONITOR, our large scale syndicated future-focused Insights Programme. Global MONITOR’s analysis is underpinned by a survey… Read More »

The World in 2020

consumers, economics, global, innovation, insight, trends

The World in 2020

Andrew Curry writes: I’ve been working on a Futures Company report on The World in 2020 for the last couple of months, and since I’ve end up doing much of… Read More »

Rising East

economics, global, research

Rising East

Joe Ballantyne writes: We’re experiencing a fundamental shift in the global economy, as wealth moves from West to East. As Asia and the Middle East assert themselves as the brightest… Read More »

Looking beyond price

consumers, economic downturn, global, insight, research

Looking beyond price

Walker Smith writes: A ‘new normal’ is emerging among consumers in the wake of the financial crisis and the recession:  ‘considered consumption’. This trend, which we noted last year, has… Read More »

New consumers, new rules: branding the World Cup

advertising, brands, global

New consumers, new rules: branding the World Cup

Alex Steer writes: In Cape Town, ‘This is Africa’ is normally a sort of verbal shrug. It’s what you say when you see a road that’s more pothole than tarmac,… Read More »

When pigs flu: the social life of pandemics

global, health, media

When pigs flu: the social life of pandemics

Alex Steer writes: The numbers are changing constantly, but at time of writing, somewhere around 1,800 people (over 1,600 in Mexico) have been infected with the new ‘swine flu’ strain,… Read More »

Understanding consumer attitudes to saving

economic downturn, financial services, global, personal finance, research

Understanding consumer attitudes to saving

Giles Powdrill writes: Since 2004 The Futures Company has worked with Aviva, one of the world’s largest insurance companies, on an annual survey focussed on understanding consumer attitudes to saving… Read More »

The world in your pocket

cities, digital, global, history, technology

The world in your pocket

Tom Ding writes: When I discovered last week that my brand new phone gives me unlimited Google Maps on-the-go, I had one of those ‘The Future Has Arrived’ moments, able… Read More »