Kantar Futures Blog

Category: digital

digital, retail

E-commerce’s silver lining

  Jeremy Sy writes: The ‘typical’ eCommerce shopper is older than you think. According to the Futures Company’s Global MONITOR research, 60% of consumers 50+ globally say they’ve purchased a… Read More »

digital, retail

Retail’s digital journey

Andrew Curry writes: The digital world has overturned traditional stories about how consumers research and buy. Of course the old story- a tidy universe in which Awareness was followed by Information which… Read More »

digital, multicultural

The multicultural world of social media

Jeff Yang writes: Technology types often cite a rather unappetizing phrase — “eating your own dogfood” — by way of describing the act of using what you’re building (and selling… Read More »

activism, digital

Social media vs “here we go again”

Jeremy Sy writes: Toxic haze in Singapore and Malaysia, floods in the Philippines, and an insensitive snapshot with a dead dolphin in China: Asia is buzzing with chatter about how… Read More »

advertising, cartoons, culture, design, digital

Why images are worth more words than ever (Part 5)

The final instalment of ‘Why images are worth more words than ever’, written by Jeff Yang and drawn by Richard Meyer. Part 1 is here, Part 2 here, Part 3… Read More »

advertising, cartoons, culture, design, digital

Why words are worth more images than ever (Part 4)

The fourth instalment of our strip cartoon, written by Jeff Yang and drawn by Richard Meyer. Part 1 is here, Part 2 here, Part 3 here. Click on the image… Read More »

advertising, culture, design, digital

Why images are worth more words than ever (Part 3)

Part 3 of our cartoon strip, written by Jeff Yang and drawn by Richard Meyer. Part 1 is here, and Part 2 is here. Click om the image to expand.

advertising, cartoons, culture, design, digital

Why images are worth more words than ever (Part 1)

To mark the 60th anniversary of the Cannes Lions International Festival, and as part of our collaboration with Ogilvydo, we’re running a cartoon strip right through the week – written… Read More »

digital

The future of simulation

Lee Shupp writes: The theme of the recent annual gathering of the Association of Professional Futurists, a professional organization of working futurists with almost 300 members from around the world, Play:… Read More »