Kantar Futures Blog

Author: thenextwavefutures

books, design, digital, technology

Stages of digital grief

Andy Stubbings writes: I went to a talk on the future of publishing recently by Julius Wiedemann, the Design Editor at the art book publisher Taschen, at the Design Museum… Read More »

innovation, sport

Learning to win

Andrew Curry and Andy Stubbings write: When British Cycling’s Performance Director Dave Brailsford launched the Sky road racing team in 2009 and announced that it would produce a British winner… Read More »

future, global, sport

The future of golf

Andrew Curry writes: As The Open Championship hits its stride in Lytham St Annes, I thought I should mention that we’ve just written for HSBC a report on the future… Read More »

design, innovation, technology

Surface tension

Microsoft’s whizzy new Surface slates — unveiled June 18 at a high-profile Apple-style announcement event in Hollywood — have triggered wildly disparate reactions across the technology world, with some pundits… Read More »

consumers, economic downturn

Close to the edge

Sarah King writes: Yesterday’s news reports indicating that seven million Britons were only one bill away from disaster came as no surprise to anyone at The Futures Company. Our Feeling… Read More »

cities, sustainability, technology

Re-thinking our homes

by Pen Stuart The home is the safe heart of many consumers’ lives, but this can make people overlook the changes that are reshaping the way people live, so it’s… Read More »

millennials, sustainability

Ungreening a generation?

Ashraf Choudhury writes: The Futures Company has quite strong views on Millennials, which have been covered in posts here in the past. So when I noticed an academic paper (opens… Read More »

future, sustainability

Megachange? Megamistake!

Ian Christie and Andrew Curry write: Reading the Economist’s book Megachange:The World in 2050, edited by Dan Franklin and John Andrews, brings an increasingly heavy heart. If you’ve missed it,… Read More »

insight, research

Rethinking online research

by Pen Stuart As consultants and researchers try to understand evolving consumer behaviour, we quite often use online survey research. It’s one of those areas which seemed like a revelation… Read More »